Upstream market strategy for Chotokul 2018-02-13T08:20:55+00:00

Project Description

Chotokul, a highly successful powered cooler for rural India, was poised to grow into new markets. Godrej wanted to know which US market was the most viable and how best to bring it to life.
Hopscotch Labs identified a specialized market opportunity that was worth $10 Million.

Client: Godrej, India