What we’re reading now: 1 in 4 apps are abandoned after a single use

1 in 4 apps are abandoned after a single use! http://recode.net/2015/06/13/one-in-four-mobile-apps-are-abandoned-after-a-single-use/ This startling figure should be a reminder that user testing isn't the only thing [...]

Categories: Observed, Strategy|

Service Design

Did you enjoy grocery shopping last week? Did that little old lady run you over with her cart? DId they put your eggs at the bottom of the bag?Service design is the answer to these and other issues people have when shopping, when you're on hold wi...

Hopscotch is in the news

We've been in the news! I want to congratulate the team for a job well done! We set out to meet as many San Diegans [...]

Categories: News, project, Research|Tags: |