project

Process: Naming Workshops

Developing the right name for the job. Whether renaming an American institution or the next widget that your team builds the process is the same: research, analyze, frame, co-create, narrow and validate. Hopscotch Lab's works with its clients to develop a brand platform from which their products and services can thrive. Research + Analysis: to

Process: Naming Workshops 2018-02-13T05:46:48+00:00

Hopscotch is in the news

We've been in the news! I want to congratulate the team for a job well done! We set out to meet as many San Diegans as possible. Thanks to the media coverage, the City of San Diego and the citizens who care 4500 people took our survey, and another 30+ participated in interviews. We appeared

Hopscotch is in the news 2018-02-13T05:46:49+00:00