My team and I developed a go to market plan for Godrej's Chotukool cooler to enter the US market. Chotukool_presentation
Looking for design frameworks and service design tools? Take a look at: http://www.servicedesigntools.org
The folks over at http://www.service-innovation.org have developed a new book from their AT ONE framework. To read more follow the link above to their website and blog.
I’ve been doing research into the San Diego marketing companies—people are doing some really innovative work! There is an evolution of the consumer experience through the expansion of websites with social media as the backbone. Companies are using social media technology and the associated consumer behaviors to change the way in which they connect with
By car or by foot, entering the US from Tijuana is a drawn out affair.