Blind spots occur in every project, and every organization. Leverage real consumer experiences with your services and products to build new ideas, inspire your team, and make significant progress.
Hopscotch Labs is your consumer engagement partner.
An innovation consultancy, Hopscotch Labs utilizes user-centered research, design thinking and business acumen to uncover hidden opportunities and build meaningful solutions for companies to expand their reach, connect more meaningfully with their consumers, and build significant improvements to their core business and product offerings.
FIELD RESEARCH
Observations, home ethnographies, and interviews: we’ll help you get the information you need.
Collaborate with the people who will end up using your product—you’ll get more than you expected.
USABILITY STUDIES
Is your product useful? Does it do its job? We’ll get you closer to launch with: brand testing, card sorting, product usability, behavior labs, workflow analysis.
